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Brooklyn, 21st August 2023 – Authentify Art, a cutting-edge technology company dedicated to transforming the art market with verified data, and Blockapps, a leading blockchain company dedicated to tokenizing real-world assets, are delighted to announce their strategic partnership aimed at bringing unprecedented levels of transparency and visibility to the art industry.

Together, BlockApps and Authentify are building toward a bridge to create a more liquid art market for collectors using art as collateral for loans and a private marketplace of trusted entities to sell their art. The near-term goal of the partnership is to create 100,000+ tokenized collections of art leveraging Authentifies suite of applications and the Mercata marketplace platform for managing art transactions.

In a time where the art world is constantly evolving, this collaboration seeks to address the challenges faced by collectors, galleries, art logistics companies, and enthusiasts alike. One of the critical focuses of this partnership is establishing a comprehensive platform that provides collectors with a secure and transparent environment to showcase their collections. This will empower collectors to connect with a broader audience, including insurers, admirers & potential buyers from around the globe. By leveraging the blockchain capabilities of Blockapps & platform built by Authentify Art, collectors will have a digital dossier of their collections that can be used to access derivative financial products offered by value-added service providers.

Both organizations are committed to fostering a community within the art world. Through educational programs, workshops, and networking events, artists, collectors, and industry professionals will have the opportunity to connect, share knowledge, and collaborate, ultimately driving growth and innovation in the art industry. “We are thrilled to embark on this partnership with Authentify,” said Victor Wong, Founder and Chief Product Officer at BlockApps. “By combining our strengths, we believe we can significantly impact the art world, creating a more transparent and accessible environment for everyone involved.

Curtis McConnell, CEO of Authentify Art, also expressed enthusiasm about the collaboration, stating, “This partnership aligns perfectly with our mission to bring trust and transparency to the art market. Developing solutions with BlockApps will revolutionize the way art is discovered and experienced. Together, we can drive the positive change that the art community has been asking for over the past several decades. From artists to dealers, auction houses to museums.

The partnership between Blockapps and Authentify Art promises to be a game-changer in the art world, paving the way for transparency, visibility, and collaboration. The vision is to build a shared economy, indexing the art world as Google indexed the internet: a frictionless environment at the intersection of physical and digital spaces where artwork-related data can be smoothly found, traced, exchanged, analyzed, enriched, and validated/verified.

Stay tuned for further updates on the exciting initiatives that will be launched due to this partnership.

For media inquiries, interviews, or further information, please contact:
Mythri Murthy,
Marketing Manager
[email protected]

About BlockApps:

BlockApps is the leader in Web3 Commerce for Business. We unlock the value of real-world assets by making them more trusted, transparent, and fair.

About Authentify :
Authentify Art is a cutting-edge technology company at the forefront of transforming the art market. With a vision of bringing transparency and trust to the industry, Authentify Art offers innovative solutions that seamlessly connect the physical and digital aspects of artworks. Through their SecureID tags and Track & Trace platform, Authentify Art empowers art collectors, galleries, auction houses, and logistics companies with real-time monitoring and secure identification, providing immediate access to crucial data about any artwork. Their mission is to scale the art market and revolutionize the way art is managed, authenticated, and valued, ushering in a new era of efficiency and transparency for the art world.